That verified box with your photo and what you do, the one that appears when someone Googles a recognized name. I build the evidence Google needs to give you one, and it is the same record AI tools draw on when someone asks who the experts are.
If your panel is not live within 90 days, you get every euro back. Before any of that, I check whether you qualify, for free.
This is mine. I did not buy it, because nobody can. I built the record Google needed, and Google gave it to me. That is the same work I do for you.
You have the website, the interviews, the profiles, the speaking, the coverage. Search your name and it is all there. Plenty of links.
What is not there is the Google Knowledge Panel. And there is no page on Google where you apply for one.
So you do what you do with everything else. You look into it. You find advice about being notable, about Wikipedia, about waiting it out. Half of it contradicts the other half. None of it tells you what Google is missing in your case.
Meanwhile people with thinner records have their Google Knowledge Panel. That is not a judgment on you. It tells you what the panel actually measures. Not who has achieved the most. Whether Google is confident enough about who you are to put your name and face on the page.
The gap is not your reputation. Your reputation is fine. The gap is that Google holds a pile of links about you and no confirmed record that they all belong to one person.
Pick the ones that are true. The last one takes five seconds and a new tab. Nothing is sent anywhere, and there is no email box at the end.
Every one of these is something Google weighs before it decides who you are.
Free. I check what Google currently holds on you and tell you straight whether you qualify.
Entity Verified™ is done for you. I do the work. You answer a few questions at the start, send me the proof I ask for, and that is all you do.
I only work with people who already qualify, so I check that first and I check it for free. If you qualify, you pay, you spend about an hour answering my questions, and then I build it. You hear from me again when it is time to hand it over.
One important thing, said honestly. Nobody can order a Knowledge Panel from Google. Not me, not an agency, not anyone charging ten times this. Google decides.
The record behind the panel is also what AI tools draw on when they answer a question about your field. I cannot promise you a place in those answers and neither can anyone else. What I can say is that it is the same record, so the work does not stop mattering the day the box appears.
What I can do is build the case so well that Google has every reason to say yes, and carry the risk with you if it does not. If your panel is not live within 90 days, you get your full €2,500 back.
You send me your name and your website link. I look at what Google already holds on you and tell you whether you qualify. It is free and it costs you one message. I only take on people who already qualify, so this step decides everything.
Free, and before anything else. I look at what Google already holds on you and tell you straight whether you qualify. If you do not, I tell you what is missing and we leave it there.
I do the work at my end. You are not managing it, chasing it, or learning any of it.
Your whole involvement is a questionnaire and the proof I ask for. About an hour. After that you hear from me when the panel is live.
The evidence that earns the panel is the same evidence AI tools draw on when they answer for your field. Nobody can promise you a place in those answers. What you can have is the record underneath them.
When the panel is live I hand it to you step by step. A couple of clicks at your end, and then you own it. No ongoing fee and no tie to me.
No panel in 90 days, full refund. I take the risk so you do not have to guess.
Your photo. Your name and what you do. Your links, verified and marked as yours. Sitting on the right of the page where the eye goes first.
A podcast host looks you up before replying and books you without the usual three emails of vetting. A prospect opens the call with "I looked you up, you came right up." A conference organizer adds you to the speaker list because you obviously belong there.
And the quiet one nobody talks about. You stop feeling like the best kept secret in your industry, because you are not one anymore.
If you recognized yourself in three of those, you are the person this was built for.
Paid upfront so the work can start. Refunded in full if your Knowledge Panel is not live within 90 days.
Most agencies charge you for the attempt. I only keep the money if you get the result. That changes who I say yes to, which is why the free check exists and why I turn people down.
Nobody gets sold a panel they were never going to get. If you are not ready, I tell you what is missing and what would need to happen first. No invoice, no pitch.
More than 23 years in media. Trained as a journalist, then certified as a PR consultant. A panel is built on credible sources, and knowing what makes a source credible is a media skill before it is a technical one.
The work that earns the panel is the same work that makes AI tools recommend you. You are not buying a badge, you are buying the record underneath it.
You pay €2,500 upfront so I can start. If your Knowledge Panel is not live in Google within 90 days of the start date, I return all €2,500.
A Knowledge Panel for your name in Google, carrying your name, what you do, your photographs and your linked profiles. That is the deliverable, and that is what the 90 days covers.
The About paragraph and the credentials row. Google adds those when it finds sources it believes, sometimes months later and sometimes never, and it can take them away again. Plenty of panels have neither, and they are still Knowledge Panels.
You do not have to ask twice, fill in a form, or explain yourself. I check the date, I check Google, I send the money back.
I can offer that because I check first. The free qualification step is not a sales call in disguise. It protects both of us, because I do not want to spend 90 days on something that was never going to work, and you do not want to wait 90 days to find out.
If it does not work, the only thing you have spent is the hour it took to answer my questions.
I help founder CEOs, established entrepreneurs and experts get visible, stay visible and stay relevant in the AI era.
I have spent more than 23 years in media. I trained and worked as a journalist first, which is where I learned what makes a source believable. Then I moved in-house and ran PR inside Match.com, Siemens, Daimler and Tupperware. I hold a master's degree in journalism and a certified PR consultant credential.
In 2014 I started my own business and used PR and SEO to take it from zero to 100,000 monthly readers in 18 months. That got me into Cosmopolitan, InStyle, Closer and more than 40 publications, onto 90 or so podcasts, and eventually a German publishing house found me through my own press and asked me to write a book. It became a bestseller. People still find me through that coverage and email me today.
Since 2018 I have done this work for other people. I am the creator of the Visibility Triangle™, which puts together three things nobody else combines. Being readable to AI, podcast guesting and earned media. A Knowledge Panel sits right in the middle of that triangle, which is why I build them.
My own panel is at the top of this page. I am not selling you something I have only read about.
Social media is rented land. Your following can vanish with an algorithm change and nobody asks your permission. A verified record in Google is closer to owned infrastructure. It stays, it compounds, and it works whether or not you posted this week.
No, and be careful with anyone who says otherwise. Google decides on its own, based on whether it is confident a real, notable person exists behind the name. What you can pay for is someone who knows how to build that confidence. That is what this is, and that is why the money comes back if Google still says no.
Then I tell you, for free, before you pay a cent. I will also tell you what is missing and what would need to happen first. Plenty of people are one or two things away. Some are further out. Either way you get a straight answer instead of a pitch.
Plan for 90 days. Some panels appear in a few weeks, others take the full window. Google does not run to a schedule and anyone who promises you a date is guessing. What I do promise is the 90-day line, because that is the point where I either delivered or I give the money back.
You pay €2,500 upfront. If your Knowledge Panel is not live in Google 90 days after the agreed start date, I refund the full €2,500. You do not need to request it, justify it or chase me.
About an hour. You enroll, fill in a questionnaire and send me a few pieces of proof. That is your part. I do everything after that, and at the end I hand the panel over to you in a few clicks.
You do. I do the claiming and the verifying, because that is the fiddly part and there is no reason for you to learn it. Once the panel is there and everything is set up, I hand it over to you step by step. It is a couple of clicks at your end. After that it is yours, with no ongoing fee and no tie to me.
Google builds the panel from what is already online about you. I check that at the qualification stage and build it so it comes out correct. Once it is live and in your hands, you can also put suggestions to Google yourself if anything needs changing later.
No. SEO is about getting your pages to rank for what people search. This is about Google recognizing you as a person. Different job, different outcome. The nice side effect is that the work behind a panel also makes you easier for AI tools to find and recommend, which matters more every month.
Not as a promise, and be wary of anyone who says otherwise. What I can tell you is that the record Google needs before it will build you a panel is the same record AI tools draw on when they answer a question about your field. Credible sources outside your own website, saying the same thing about the same person. Build that and the panel is the visible proof of it. The answers are Google’s and every other model’s to give, not mine to sell you.
Straight from me, by email. There is no team, no ticket system and no account manager. I do the work and I answer the questions, usually within 24 hours.
Nothing dramatic happens if you close this page. That is the problem with it. You will not get an email saying a journalist checked you out and moved on. You will not hear about the shortlist you were left off. Invisibility is quiet, which is exactly why people leave it for years.
What you will notice is the slow version. Another year of introducing yourself from scratch. Another year of watching thinner records get the stage. Another year of your reputation living on platforms that can change the rules on Tuesday.
Meanwhile the people in your field who sort this out now become the recognized names that AI tools have been recommending for a year by the time you start. That gap gets harder to close, not easier.
You do not have to decide about €2,500 today. You have to decide about one message.
I look at it myself, check what Google currently knows about you, and tell you honestly whether you qualify. Free, no call, no pitch. If you do not qualify I will tell you what is missing.
Entity Verified™. €2,500 one time. Full refund if your panel is not live in 90 days.